Moving the needle for lesser-known brands.
In the portable storage space, familiar names like PODS and 1-800-PACKRAT dominate. For Go Mini’s, a west coast franchisor with ambitions to expand its presence to the east coast, lack of brand awareness was a problem. We overcame it with a multi-channel inbound marketing program that swelled their qualified leads by touting their superior training, support and marketing — all borne out by the fact that they had never had a franchisee fail. For us, failure is never an option.
A great brand is a story that never stops unfolding.